Archive for November, 2012

Proven Tips For Job Search Success

November 17, 2012

Whether you’re currently employed or not, here’s how to put everything you’ve got into your job search to get great results! I’m going to give you five today and the final five will be in by next newsletter, so be sure to look for it.

1.  Create Your 60 Second Commercial. Summarize what you are bringing to the table – your value. Make it short and sweet, but compelling enough to capture the attention of your listener/reader. Use it at networking events, casual meetings, the interview and for your LinkedIn profile.

2.  Write a Killer Resume. Your resume needs to be relevant to the jobs you’re applying for. Make sure you have your target job you want, the skills expected for that job and accomplishments that show your value. Make it clear with easy-to-read–bullet points. Keep it down to 1-2 pages, and fill it with keywords that will get it noticed by computerized tracking systems.

3.  Create a Professional LinkedIn Profile.You MUST utilize social media in your job search. There’s just no other way around it. A great profile includes your job history, a business professional picture and a summary of who you are and what you do.

4.  Use your LinkedIn Membership. Don’t just create the profile. Participate. One of the things that make LinkedIn so powerful is the connections you can make and the recommendations you can acquire. You make connections by joining groups, participating in discussions, and getting introductions to people you need to know, through recommendations. Also, LinkedIn is an amazing resource for information on companies, hiring managers and industry trends.

5.  Develop Your Online Brand. Your online reputation is the sum total of what an employer will find out about you when they Google your name. Make sure that every time you say something online, that it’s professional and relevant. Google your name and see what others will see when they Google you. Try to fix anything that does not present you in a good light.

I can provide further information for each one of these tips. I would love for you to contact me at 248/478-5662 or I am here, and ready to support you in your success of landing a new job!

Getting In The Door So You Can “Show Your Stuff”

November 6, 2012

When clients ask me an effective way to find a new job, one of the things I suggest is to have them research companies where they would like to work and get an interview with the person that would be the decision maker for their area of expertise. Get in front of someone who has the authority to hire you and show them your value – they just might create a job for you.

How do you inspire a company to create a new job just for you?  Forget about your credentials, your history and past jobs. They are irrelevant to a new company. If you focus on your past when searching for a new job, you’ll get yourself into the same dead-end job you just left.

Here’s what you do. Decide where you want to work. Study your target company. Explore the problems and challenges it is facing, and figure out how you can help the company tackle them profitably. Apply your skills and abilities in new ways to redefine your qualifications. Think in terms of what the company doesn’t have, but needs – that’s you new job. That’s the business plan you need to present.

The job you want to create is essentially a new business. But, don’t expect your target company to figure out whether this “new business” is justified. You must be ready to explain it to them. Show how you’ll deliver profit in new ways. That’s what will make the company create a new job just for you.

You don’t get into a company by asking the HR department to let you in. To get into the inner sanctum where hiring decision are really made, you need someone with a key. You need a personal introduction.

Employees of the company are an obvious solution, but not the only one, and not the best one. You can develop great contacts in a company by talking to the company’s vendors and its customers, its bankers and real estate agents, its landlords and its competitors. These are “players” who can make the kinds of introductions you need. Research them. Call them. Cultivate them.

You will find these people by studying the appropriate periodicals and professional journals; by talking to industry associations; by attending industry events; by making some smart guesses; and by getting on the phone. That’s how headhunters get leads on good job candidates. It’s how you can get past the guard.